Justin Hale

Product Design

Work shared privately

Product · Systems · Brand

The system can be complex.The experienceshould not be.

In practice

I design complex products, mobile platforms, and design systems.

I simplify what reaches the surface so people can move with clarity and less friction.

Informed by research.

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Recent platform work

2021—2025

Signet

Lead Product Designer

Unified eight brands within a shared iOS experience, supported by a scalable design system serving 1.2M+ active mobile customers.

  • 1.2M+Active mobile customers
  • 40+Active contributors
  • 21+Industry awardsIAC Best of Show · W3 Gold · Communicator Gold

Selected work

01—03

  1. 01

    Mobile platform

    Eight-brand iOS ecosystem

    Navigation, login, and account journeys across a shared eight-brand iOS foundation.

  2. 02

    System governance

    Cross-brand design system

    Amor, a shared source of truth for 40+ active design and engineering contributors across 5+ brands.

  3. 03

    Global commerce

    Global beauty commerce expansion

    A modular e-commerce system and brand architecture designed to scale a category-leading beauty brand across international markets.

Justin is one of the most exceptional lead designers I’ve had the pleasure of working with.

Courtney Stewart · Experience Design Leader

Brand experience

01—10

  1. 01Disney+
  2. 02Microsoft
  3. 03LVMH
  4. 04Sony
  5. 05Coca-Cola
  6. 06Warner Bros.
  7. 07L’Oréal
  8. 08HP
  9. 09Uniqlo
  10. 10FedEx

Work shared privately

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Independent · Remote · 2015—Present