Justin Hale

Product Design

Work shared privately

Product · Systems · Brand

The system can be complex.The experienceshould not be.

In practice

I design complex products, mobile platforms, and design systems.

I simplify what reaches the surface so people can move with clarity and less friction.

Close to the craft. Light on ceremony.

Recent platform work

2021—2025

Signet

Lead Product Designer

Multi-brand mobile and design system work spanning eight iOS brands, serving 1.2M+ active mobile customers through shared, scalable foundations.

  • 1.2M+Active mobile customers
  • 40+Active contributors
  • 21+Career awards

Selected work

01—03

  1. 01

    Mobile platform

    Eight-brand iOS ecosystem

    Navigation, login, and account journeys across a shared eight-brand iOS foundation.

  2. 02

    System governance

    Cross-brand design system

    Amor, a shared source of truth for 40+ active design and engineering contributors across 5+ brands.

  3. 03

    Global commerce

    Olaplex D2C expansion

    Global brand architecture and a modular e-commerce system for multi-market D2C expansion.

Request selected work ↗

Selected clients

01—08

  1. 01Disney+
  2. 02LVMH
  3. 03Coca-Cola
  4. 04Warner Bros.
  5. 05Microsoft
  6. 06Sony
  7. 07L’Oréal
  8. 08HP

References

01—03

  1. 01
    “Justin is one of the most exceptional lead designers I’ve had the pleasure of working with. His impact will be felt for years to come.”
    Courtney StewartExperience Design Leader
  2. 02
    “Justin doesn’t just design screens—he builds narratives. He translates complexity into clarity across product, development, and design.”
    Eve ChuSenior Product & UX Designer
  3. 03
    “Justin consistently brings a thoughtful, user-centered approach to complex UX challenges. His work elevates the overall brand experience.”
    Paulo PintoXD Associate Creative Director

Independent · Remote