Signet iOS App PDP
Product Detail Page
The PDP was where decision met emotion. It had to do more than show a ring, it had to earn trust. We built a brand-neutral experience that told the story, answered key questions, and guided confident purchase across products and price points.
We led with imagery. Crisp photos and 360° views helped each piece shine. Variant selectors, price stacks, savings badges, and reviews updated live as users configured, supporting informed, confident shopping.
Reviews and user photos built authenticity, turning feedback into trust. Favorites toasts confirmed saved items for sharing, while metal and sizing selectors made choices simple. 360° views gave products dimension, and shoppers confidence to buy.
Client
Signet Jewelers
Contribution
PDP Architecture Image Gallery UX Pricing Stack Design Experience Strategy iOS Interaction Patterns
Framework
Figma Amor Design System Native iOS Components Variant Logic
Results
A high-performing PDP built for the modern shopper—fast and designed to convert.